Get stunning counter cards digitally printed with UV ink on your preferred material, including 3/16" foam core, 1/8" white PVC board, or 12 pt cardstock. Easel backs are available in all sizes. These elegant counter cards are perfect for showcasing your business services, restaurant specials, or charitable cause. Read More
Custom Counter Cards
Easy Setup - Custom Sizes - Quantity Discounts - Free Design Services
Looking for an easy and effective way to announce sales, services, or events to your target audience? Look no further than custom-printed counter cards! Printmoz offers a variety of standard and custom sizes to fit your needs, and our free design services make it a breeze to create personalized counter cards that are perfect for your unique business or event. So why wait? Start promoting your brand today with custom-printed counter cards from Printmoz! With our free design services, you can choose from our user-friendly templates and our online design tool or upload your design to create your own counter cards today!
What are Counter Cards?
Counter cards (sometimes called easel back cards or tabletop easel cards) are highly effective marketing tools designed to attract customers, promote products, and present specials. Printed on your choice of sturdy white PVC board, foam board, or 12 pt card stock with double-wing easels backed by a stand, they make sure that the point of purchase is always within their spotlight for maximum effect. Counter cards are versatile, durable, and perfect for any promotional campaign, whether in retail stores, charity events, or trade shows.
Types of Counter Cards
Counter cards are a must-have for businesses that want to create an eye-catching exhibit that captures attention and encourages customers to take action. There are countless types of counter cards available for use in various contexts, such as point-of-purchase displays, event signs, or service menus, all designed to showcase products in the best possible light and increase sales potential by driving traffic toward your business. With careful design choices and effective placement, you will have a powerful marketing asset capable of delivering exceptional results!
Your Durable Material Options
White PVC Board
The sturdy 1/8" PVC board in white boasts a matte finish and is effortless to clean. It is also waterproof and long-lasting, highly resistant to bending, denting, and creasing.
Foam Board
If you're looking for an industry-standard option for easel backboard displays, you might want to consider durable yet lightweight 3/16" foam board. It comes with a paper face and a semi-gloss or matte finish.
Card Stock
An affordable yet high-quality option for printing counter cards on 12 pt card stock. Our lightweight solution offers both a glossy and matte finish, ensuring excellent printing results at a budget-friendly price.
Additional Specs
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Thickness - 3/16" foam core, 1/8" white PVC board, or 12 pt cardstock
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Details - Indoor use, one-time or temporary use.
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Uses - Recommended for indoor use. Waiting rooms, check-in counters, trade show tables, information desks, or anywhere you'd like to drive traffic to your website using a QR code.
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Print Method - Full color digitally printed, fade-resistant UV ink
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Estimated Lifespan - 3+ years with proper care and storage
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Standard Sizes - 5.5" x 8.5", 8.5" x 11", 9" x 12", 11" x1 7", 16" x 20"
Custom Printing Options for Counter Cards
By utilizing all our custom printing options, your counter cards can be visually enhanced and made more effective. A careful selection of material, appropriate print finishes, and easel backs can make your cards stand out amongst other displays.
Print Finishes
When creating counter cards, choosing different print finishes can improve their appearance. You can opt for a matte or glossy finish, as well as spot UV options to add visual interest and make them stand out. You can select your preferred options and desired aesthetic during the product configuration process to make the most of our counter-card printing.
Double Wing Easel Backs
Using double-wing easel backs is a safe and convenient way to display counter cards in a vertical position. These handy double-wing easel backs are securely attached to the counter cards with a long-lasting adhesive strip.
4 Ways To Design & Order Your Counter Cards
Online Design Tool
With our design tool, you have all the resources needed to bring your unique business vision to life and design online. Upload images, add text, change color, and create your very own unique design today!
Upload Your Artwork
To upload your own artwork, just tap the "Get Started" button below and follow the prompts to upload your print-ready files.
Custom Design Services
If you want to give your counter cards a distinctive appearance, Printmoz is here to help. We have a team of skilled graphic designers who are eager to collaborate with you. Our designers will work closely with you to bring your vision to life, help you display your brand, and make a lasting impression. With custom counter cards, you can create a warm and inviting atmosphere in your waiting areas while taking your brand to new heights. Don't hesitate any longer; start working with one of our talented graphic designers today!
Pre-Made Counter Card Design Templates
Why Choose Printmoz for Your Custom Printed Counter Cards?
Same Day Production
Counter card printing orders that are placed by 8 AM PST will ship that same business day.
Award Winning Customer Services
Our award-winning US-based customer service is at your disposal from Monday to Friday, 7:00 am - 4:30 pm, via live chat, phone, or email.
Satisfaction Guaranteed
Our Printmoz counter cards come with a 100% satisfaction guarantee. You can rest assured that your print job will be done correctly every time. Learn More
World-Class Online Design Tool
An easy-to-use online design tool to aid you in customizing your own unique vision.
Designing Effective Custom-Printed Counter Cards
When it comes to having an impactful counter card, design is essential. It should be striking and easy to read so that customers can comprehend the message quickly. When selecting materials for your display at a counter, opt for eco-friendly products in order to make a positive impression on viewers.
To come up with an effective design that speaks directly to its target audience, consider incorporating elements like the color palette and typography choices, along with thoughtfully chosen visuals and messaging content, into the cards' look. Every part must work seamlessly, producing an eye-catching yet persuasive end product from the retailer's counters!
Color and Typography
When designing counter cards, color choice is crucial for catching viewers' attention and conveying your business's identity. Bright tones help you stand out, while consistent shades create a unified, recognizable image.
Typography also plays an indispensable role in crafting effective counter-card designs. Creating effective counter-card designs requires considering your company's existing design style and messaging. Choosing simple fonts ensures easy readability and increases the chances of customer action.
Imagery and Messaging
Creating a visually impressive counter card is key to making an impact. Images chosen should be relevant and captivating for the target market, with quality being of utmost importance in order to capture attention and make your design stand out. Likewise, messaging needs to connect with customers while using concise language that clearly expresses what you want them to do. This will motivate people to act when interacting with your brand through these cards.
Placement Strategies for Maximum Impact
Strategic placement of counter cards in retail stores, trade shows, and events is crucial to maximize their effectiveness. Cash registers are an ideal location, as they help direct foot traffic toward the billing counter. In the case of larger exhibits, such as tradeshows or fairs, it's important to make them stand out with eye-catching displays and incentives that can quickly capture the attention of potential customers and increase sales opportunities.
Retail Environments
Counter-cards can effectively encourage sales and create a favorable customer experience when employed in retail settings. To get the most out of this strategy, it is important to focus on training staff, setting up sophisticated POS systems, and arranging store layouts that are well-suited for displaying counter cards.
These initiatives should ensure your customers notice them quickly at checkouts – thus increasing their potential to make a purchase from you!
Trade Shows and Events
Trade shows and events provide excellent opportunities for businesses to showcase their products or services using counter cards. Strategically placing attention-grabbing displays in high-traffic areas, such as trade show tables, can effectively draw customers' attention to the cards. Additionally, offering incentives such as discounts and giveaways can further encourage engagement with the cards. By following these steps, your business can significantly enhance its presence at trade show events.
Measuring the Success of Your Counter Card Campaign
To ensure that your counter card campaign will succeed, it's necessary to analyze the relevant KPIs and adjust accordingly constantly. Keeping track of how well you're doing is essential for identifying where improvements need to be made in order to get optimal outcomes.
KPIs are invaluable resources for monitoring performance with regard to your counter card initiatives so you can modify strategies as needed and aim towards higher goals. Paying attention to these metrics allows you to adapt and achieve superior results from this type of marketing endeavor.
Key Performance Indicators (KPIs)
KPIs are an important part of assessing progress and measuring the success of counter-card campaigns. Factors such as revenue, leads generated, cost per acquisition, conversion rate, and order value must be monitored to determine how successful your campaign is performing. Customer engagement should also be tracked in order to gain valuable insights into improving it for future use. In this way, you can ensure that you will always have an optimized strategy that maximizes its potential results by continuously tracking these key metrics.
Analyzing Results and Adjusting Strategies
In order to gauge how well your counter card effort is doing, you must examine sales figures before and after the campaign. Comparing this data should indicate any improvements that can be made in terms of increasing overall success. When such areas are pinpointed, adjust strategies as necessary to make use of them for maximum performance from your counter cards plan. Keeping track of changes in subsequent sale data will help ascertain whether it remains successful over time or needs to be. Updating and revising.
Last Impressions
Counter-cards can be used to create engaging campaigns that enhance business and generate sales effectively. By mastering the printing, design, and production of counter cards and positioning them appropriately, it's possible to take advantage of this powerful marketing strategy. It is advised to regularly monitor key performance indicators in order to maximize success for events or products being advertised via these tools. So start leveraging this opportunity today and implement your counter card plans today!
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Counter Cards Frequently asked Questions
What is a counter card?
Counter cards, also known as easel cards, are printed materials strategically placed on a store's checkout counter to attract attention and entice customers to buy advertised items. These promotional placards generate an additional revenue stream for businesses while allowing shoppers the chance to try out new products as they make their way through the payment process. Placed in high-traffic areas, these signs have proven successful at boosting impulse purchases when it comes time for customers to check out. An effective way to the promotion of goods and services at an affordable cost, counter cards can conveniently be placed around the shop where they become visible eye-catchers – a great reminder even when activity slows down.
Are your counter cards waterproof?
The white PVC board counter cards we offer are waterproof, but the cardboard easel back is not. While it is possible to use them outdoors, we do not recommend prolonged exposure to the elements.
Do the counter cards come preassembled?
When an easel back is requested with your order, your counter cards will arrive preinstalled. We will attach your easel for easy setup on arrival. To set up the easel back, unfold it until it forms a triangle shape. Then, use the flaps on the easel's base to secure it in place. Your counter cards will now be ready for display.
What size is a counter card?
Counter cards come in a variety of sizes, including fully custom, 5.5 " x 8.5", 8.5′′ x 11,′′ 9′′ x 12,′′ and 11′′ x 17′′ with an added easel back in gloss or matte finish for extra convenience.
With these customizable options, there's a perfect counter card size for any need.
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